Discover


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Initial Whiteboard Session

Purpose

of the mobile App is to engage users to buy tickets from the App.

Style

is based on contemporary international.

Voice

Artistic flavor of the performing center while presenting itself as entertaining venue.

Keywords

Artistic, entertaining, simple, fast, and modern.

Audience

CSUF art students including non-art majors.


Catergory




User Persona

Based on the brainstorming and persona studies, user population divides into two major group. The chart above displays categorization of those two group of potential users.


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Hypothesis on Primary Users

Based on the percentage of user profile, CSUF students, particularly Art majors are the target primary audiences.


persona5

Define


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Initial Sitemap

Site Structure

The structure shows the flow and pathway of a user to purchase a ticket.



User Flow

Scenario

Based on the primary persona a scenario chart is explored. It shows the sequence of how CSUF student might purchase a ticket from a Clayes Performing Arts Center Mobile App.



Design

Initial Visual Design Process_Click Here


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Initial User flow in motion

Short Video clips that display how a user navigates throughout the App to purchase a ticket.



Revised User flow in motion

Short Video clips that display how a user navigates throughout the App.


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Prototype

Embedded Mobile App prototype